Retail software development
that survives peak.

Headless storefronts, OMS, PIM, loyalty, and fulfilment. We engineer for the 3am spike, the Black Friday morning, and the checkout page that converts in 600ms.

27
published case studies
Peak-ready
checkout engineering
<600ms
performance target
Multi-region
storefront deployments
Selected clients
Power to LiveRBM GlobalDragonflySquiblerMOOSainsbury'sMPCX-LinkPower to LiveRBM GlobalDragonflySquiblerMOOSainsbury'sMPCX-LinkPower to LiveRBM GlobalDragonflySquiblerMOOSainsbury'sMPCX-Link

Scale is the easy part.

The hard part of retail isn't the traffic. It's the catalogue, the tax rules, the returns flow, the loyalty math, and keeping the storefront personal at scale. Anyone can put a CDN in front of a product page. Fewer can ship a fast checkout on a 400-million-SKU catalogue.

We build headless commerce on Shopify, BigCommerce, commercetools, and bespoke cores. Integrations with every OMS and ERP you've heard of. Custom storefronts that load in under 1.2 seconds on a 3G phone in Mumbai.

Things we've shipped
in retail.

A sample of what we've built in this sector. We omit client names by default and share them under NDA when you want to dig into a specific engagement.

See all 27 retail & commerce case studies

The problems retail teams bring to us.

  1. Replatforming without losing revenue.

    Strangler migrations off Magento 1, Salesforce Commerce Cloud, or bespoke .NET cores. Zero-revenue-impact cutovers with reconciled reporting on both sides.

  2. Headless storefront builds.

    Next.js or SvelteKit on the front, commercetools / Shopify Hydrogen / custom GraphQL gateway on the back. Measured on CLS, LCP, and conversion.

  3. Unified commerce and OMS.

    Stock, orders, fulfilment, returns across channels. One source of truth for the customer, the warehouse, and the finance team.

  4. Personalisation at scale.

    Recommendation services, loyalty engines, targeted promotions. Built on real-time event streams, not nightly batch jobs.

What we've built for retail, more than once.

Headless storefronts.

React / Next.js on the front, GraphQL gateway, edge-cached, personalised. Core Web Vitals green on every page.

OMS and warehouse glue.

Order orchestration, stock reservation, split shipments, partial returns. The boring ops work that makes the rest possible.

PIM and catalogue tools.

Enrichment workflows, translation, media pipelines. Built to let 40 merchandisers work in parallel without blocking each other.

Loyalty and promotions engines.

Rules DSL, eligibility services, redemption flows. Fast enough to score every basket in real time, flexible enough for marketing to own the rules.

Three ways to work with us
in retail.

Pick the shape that matches the commitment. Each model ships the same engineering standard. The difference is commercial and operating fit.

AI in retail & commerce.

Search that understands what shoppers mean, product copy and imagery generated against your brand rules, and support assistants that check order status before they answer.

Explore AI development
One of their strengths is quickly building out a multi-disciplinary team to work on the development and delivery of features with different technical requirements. Their support has allowed us to accelerate our development work without building an internal team. They have also worked seamlessly with other third parties both during the acquisition of Dragonfly and development of our mobile app.
Rebecca PalserCOO, Dragonfly

Answers for retail & commerce buyers.

Still wondering something? Ask an engineer

  • Yes. Headless storefronts with a composable back end: catalogue and PIM, cart and checkout, order management, promotions, and the integrations into payments, fulfilment, and tax. Headless is worth it when you need several front ends or fast merchandising change; when you do not, we will say so rather than sell you the architecture.

Let's build from here.

Thirty minutes with an engineer who builds. No sales, no drip campaign. If we're the wrong fit we'll tell you and point you somewhere better.

Response
Within one working day
Minimum
Two-week discovery